In July, our parent company, Adtrak, hosted a Google event called Main Menu. Taking place at Google’s UK HQ in the heart of London, we were tasked with creating the covershot for the event, as well as a live-action and motion graphics video for use by Adtrak’s guest speaker, Andy King. Featuring in marketing material, including the event invite and brochure, the image was shot in Room12’s Nottingham studios, with all illustration carried out by Alun Davies, Senior Graphic Designer at Adtrak, After Effect motion graphics by Richard Dean and Alasdair Purkis. Room12 also shot some restaurant interiors, as well as some of the printed marketing material created by Adtrak.

Both the video, screened at Google’s Main Menu event, and brochure were very well received, and were an asset in showcasing Adtrak’s work within the contemporary restaurant industry, already helping Adtrak to secure further work in this sector.